Why social media is an one way street- cant close accounts

Update to https://decisionstats.com/2010/11/24/deleting-twitter-facebooklinkedin-accepting-life/

You cant DELETE a Facebook Account- it gets deactivated NOT DELETED.

You have to delete photo albums one by one, but if you have a folder like profile photos or wall photos or mobile uploads  (you cant delete these folders you have to delete those photos one by one)

So I had to delete 1100 friends, delete all Facebook Pages I created, and then download the account- (photos) which were now a more easy to download zip file of 92 mb. And I deleted all the 250+ Likes I had given to things I had flippantly liked- it was horrifying because if you accumulate all that info- it basically gives you a big lead in estimating my psychological profile- and thats not stuff I want to be used for selling.

Then I deactivated it- no like Lord Voldermort’s horcruxes you cant delete it all.

and Facebook shows you ads even if you clean your profile and your friends and can longer see any preference for any product.

Facebook treats data like prisoners – even if you are released they WILL maintain your record.

20 years later they would be able to blackmail all the people  of all countries in the WORLD- by that much info.

And Linkedin is still getting deleted- I got this email from them-

basically if you have an active group for whom you are the only owner you cant delete yourself- you have to delete the group or find another owner.

Sigh!

If it took me 2 days to download all my info, and wipe my social media for just 3 yrs of using it (albiet at an expert enough level to act as a social media consultant to some companies)- I am not sure what today’s generation of young people who jump to twitter and Facebook at early ages would face after say 5-10 years of data is collected on them. Lots of Ads I guess!

Increasing views to Youtube Videos

YouTube
Image via Wikipedia

The Youtube Promoted Videos (basically a video form of Adsense) can really help companies like Oracle, SAP, IBM, Netezza, SAS Insititute, AsterData, Rapid Miner, Pentaho,  JasperSoft, Teradata, Revolution who create

either corporate videos/training videos or upload their seminar, webinar,conference videos to Youtube.

Making a video is hard work in itself- doing an A/ B test with Youtube Promoted videos might just get a better ROI for your video marketing budget and IMHO embeddable videos from Youtube are much better and easier to share than Videos that can be seen only after registration on a company web site. You want to get the word out for your software, or you want to get website views?

Brief Interview with James G Kobielus

Here is a brief one question interview with James Kobielus, Senior Analyst, Forrester.

Ajay-Describe the five most important events in Predictive Analytics you saw in 2010 and the top three trends in 2011 as per you.

Jim-

Five most important developments in 2010:

  • Continued emergence of enterprise-grade Hadoop solutions as the core of the future cloud-based platforms for advanced analytics
  • Development of the market for analytic solution appliances that incorporate several key features for advanced analytics: massively parallel EDW appliance, in-database analytics and data management function processing, embedded statistical libraries, prebuilt logical domain models, and integrated modeling and mining tools
  • Integration of advanced analytics into core BI platforms with user-friendly, visual, wizard-driven, tools for quick, exploratory predictive modeling, forecasting, and what-if analysis by nontechnical business users
  • Convergence of predictive analytics, data mining, content analytics, and CEP in integrated tools geared  to real-time social media analytics
  • Emergence of CRM and other line-of-business applications that support continuously optimized “next-best action” business processes through embedding of predictive models, orchestration engines, business rules engines, and CEP agility

Three top trends I see in the coming year, above and beyond deepening and adoption of the above-bulleted developments:

  • All-in-memory, massively parallel analytic architectures will begin to gain a foothold in complex EDW environments in support of real-time elastic analytics
  • Further crystallization of a market for general-purpose “recommendation engines” that, operating inline to EDWs, CEP environments, and BPM platforms, enable “next-best action” approaches to emerge from today’s application siloes
  • Incorporation of social network analysis functionality into a wider range of front-office business processes to enable fine-tuned behavioral-based customer segmentation to drive CRM optimization

About –http://www.forrester.com/rb/analyst/james_kobielus

James G. Kobielus
Senior Analyst, Forrester Research

RESEARCH FOCUS

James serves Business Process & Applications professionals. He is a leading expert on data warehousing, predictive analytics, data mining, and complex event processing. In addition to his core coverage areas, James contributes to Forrester’s research in business intelligence, data integration, data quality, and master data management.

PREVIOUS WORK EXPERIENCE

James has a long history in IT research and consulting and has worked for both vendors and research firms. Most recently, he was at Current Analysis, an IT research firm, where he was a principal analyst covering topics ranging from data warehousing to data integration and the Semantic Web. Prior to that position, James was a senior technical systems analyst at Exostar (a hosted supply chain management and eBusiness hub for the aerospace and defense industry). In this capacity, James was responsible for identifying and specifying product/service requirements for federated identity, PKI, and other products. He also worked as an analyst for the Burton Group and was previously employed by LCC International, DynCorp, ADEENA, International Center for Information Technologies, and the North American Telecommunications Association. He is both well versed and experienced in product and market assessments. James is a widely published business/technology author and has spoken at many industry events

Tale of Two Analytical Interfaces

Occam’s razor (or Ockham’s razor[1]) is often expressed in Latin as the lex parsimoniae(translating to the law of parsimonylaw of economy or law of succinctness). The principle is popularly summarized as “the simplest explanation is more likely the correct one.

Using a simple screenshot- you can see Facebook Analytics for a Facebook page is simpler at explaining who is coming to visit rather than Google Analytics Dashboard (which has not seen the attention of a Visual UI or Graphic Redesign)

And if Facebook is going to take over the internet, well it is definitely giving better analytics in the process. What do you think?

Which Interface is simpler- and gives you better targeting. Ignore the numbers and just see the metrics measured and the way they are presented. Coincidently R is used at Facebook a lot (which has given the jjplot package)- and Google has NOT INVESTED MAJOR MONEY in creating Premium R Packages or Big Data Packages. I am talking investment at the scale Google is known for- not measly meetups.

(the summer of code dont count- it is for students mostly)

(but thanks for the Pizza G Men- and maybe revise that GA interface by putting a razor to some metrics)

GA vs Facebook Analytics

 

Who searches for this Blog?

Statue of Michael Jackson in Eindhoven, the Ne...
Image via Wikipedia

Using WP- Stats I set about answering this question-

What search keywords lead here-

Clearly Michael Jackson is down this year

And R GUI, Data Mining is up.

How does that affect my writing- given I get almost 250 visitors by search engines alone daily- assume I write nothing on this blog from now on.

It doesnt- I still write what ever code or poem that comes to my mind. So it is hurtful people misunderstimate the effort in writing and jump to conclusions (esp if I write about a company- I am not on payroll of that company- just like if  I write about a poem- I am not a full time poet)

Over to xkcd

All Time (for Decisionstats.Wordpress.com)

Search Views
libre office 818
facebook analytics 806
michael jackson history 240
wps sas lawsuit 180
r gui 168
wps sas 154
wordle.net 118
sas wps 116
decision stats 110
sas wps lawsuit 100
google maps jet ski 94
data mining 88
doug savage 72
hive tutorial 63
spss certification 63
hadley wickham 63
google maps jetski 62
sas sues wps 60
decisionstats 58
donald farmer microsoft 45
libreoffice 44
wps statistics 44
best statistics software 42
r gui ubuntu 41
rstat 37
tamilnadu advanced technical training institute tatti 37

YTD

2009-11-24 to Today

Search Views
libre office 818
facebook analytics 781
wps sas lawsuit 170
r gui 164
wps sas 125
wordle.net 118
sas wps 101
sas wps lawsuit 95
google maps jet ski 94
data mining 86
decision stats 82
doug savage 63
hadley wickham 63
google maps jetski 62
hive tutorial 56
donald farmer microsoft 45

Getting Worse -Poem

Valmiki
Image via Wikipedia

The lowering of hope with the passing of time

Led to the ineffectual habit of writing rhyme

And once hooked I quickly became stuck

Even poetically I ran out of luck

I wriggled I squiggled I thought really hard

But I hate to admit I am no bard

I guess I have what they call the writer’s block

Where you sit and stare at the passing of the clock

Hoping you catch the muse again by its tail

Ride the surf some more and do not fail

This poem is getting bad I must be getting on your nerve

I am going off on a tangent on the poetic curve

 

Well I guess I must then stop I am out of words

And throw this limerick out for the birds

Again I apologize for wasting your time

Poets after all are a dozen per dime

 

But if in spite of that if I gave you some relief

From the daily mundanity and its accompanying grief

Don’t thank me then just thank the muse

I just play with words having nothing to lose.