Tale of Two Analytical Interfaces

Occam’s razor (or Ockham’s razor[1]) is often expressed in Latin as the lex parsimoniae(translating to the law of parsimonylaw of economy or law of succinctness). The principle is popularly summarized as “the simplest explanation is more likely the correct one.

Using a simple screenshot- you can see Facebook Analytics for a Facebook page is simpler at explaining who is coming to visit rather than Google Analytics Dashboard (which has not seen the attention of a Visual UI or Graphic Redesign)

And if Facebook is going to take over the internet, well it is definitely giving better analytics in the process. What do you think?

Which Interface is simpler- and gives you better targeting. Ignore the numbers and just see the metrics measured and the way they are presented. Coincidently R is used at Facebook a lot (which has given the jjplot package)- and Google has NOT INVESTED MAJOR MONEY in creating Premium R Packages or Big Data Packages. I am talking investment at the scale Google is known for- not measly meetups.

(the summer of code dont count- it is for students mostly)

(but thanks for the Pizza G Men- and maybe revise that GA interface by putting a razor to some metrics)

GA vs Facebook Analytics

 

Why do bloggers blog ?

Xbox (revision 1.0) internal layout. Including...
Image via Wikipedia

Step 1 is to create internal motivation to create a blog in the first place

Step 2 is to find what to write

Reasons Bloggers Blog-

Basic -Ranting


Examples- I hate Facebook Platform team treats me badly with waits, and breaks my code.

SAS Marketing wont give me  a big discount to make me look good in front of my boss.

Companies  wont give me their software for free- even though I will use it to make money (and not play X Box)

I want my vendors to be FOSS but my customers to switch to SaaS.

Google wont do this- Apple wont do that- Microsoft wont do those.

Revolution would give me 4 great packages but not the open source for RevoScaler (which only 300 people would understand in the first place)

Safety-

I better kiss the Professor and give a Turkey for dinner, as he sits on my thesis committee.

I will recommend Prof X’s lousy book in the hope he recommends my lousy book as a textbook too.

It is safe to laugh when the boss is making a joke-I should comment on her corporate blog, and retweet her.

Belonging-

I belong to this great online community of smart people. Let me agree to what they say.

I really believe in EVERYTHING that ALL the 2 MILLION members of the community have to say ALL the TIME.

I belong to this online community because all my friends are on my computer.

4 Egositic

My blog page rank is now X plus delta tau because of sugary key words (2004)

My technorati numbers rise (2005)

I was once on Digg (2007)

I have Z * exp N followers on Twitter and even more on Facebook (2008)

My Klout is increasing on twitter, My stack overflow reputation ‘s cup floweth over. (2009)

My Karma on Reddit is more important than my Karma in real life (2010)

Self Actualization-

I got time to kill- and I think I may learn more, meet intersting people and discover something wandering on the internet.

All those who wonder are not lost- Wikiquote

I got a story to tell, poems to write, code to give away. A free  Blog is something a Chinese , an Iranian  and a North korean really really know what the value is.

But after all that, WHY Do Bloggers Blog?

  • Because we are still waiting for Facebook to create the Blog Killer.
  • Its better than saying I am unemployed and a social loner
  • Reddit Karma feels good. Any Karma of any kind.

Deduping Facebook

How many accounts in Facebook are one unique customer?

Does 500 million human beings as Facebook customers sound too many duplicates? (and how much more can you get if you get the Chinese market- FB is semi censored there)

Is Facebook response rate on ads statistically same as response rates on websites or response rates on emails or response rates on spam?

Why is my Facebook account (which apparently) I am free to download one big huge 130 mb file, not chunks of small files I can download.

Why cant Facebook use URL shorteners for the links of Photos (ever seen those tiny fonted big big urls below each photo)

How come Facebook use so much R (including making the jjplot package) but wont sponsor a summer of code contest (unlike Google)-100 million for schools and 2 blog posts for R? and how much money for putting e education content and games on Facebook.

Will Facebook ever create an-in  house game?  Did Google put money in Zynga (FB’s top game partner) because it likes

games 🙂 ? How dependent is FB on Zynga anyways?

So many questions———————————————————— so little time

 

Downloading your Facebook Photos

 

This UML diagram describes the domain of Faceb...
Image via Wikipedia

 

Here is a three step process for Downloading your entire Facebook Info-

1) Go to top right hand corner- Account.

2) Under Account- click on Account Settings

3)Under Account Settings -Click on Download Information

Facebook creates a ZIP file for downloading your information- and sends you an email when the info is ready.

Why should you download your Facebook Info-

1) As a local backup of your profile

2) To move to Orkut – or better to share Photos on Picassa or Flickr to your non Facebook friends. Note FB does have a unique URL under each Photo that you can copy and paste and share, but its not really convenient besides being huge and not a small URL at all.

3) In case you want to delete your Facebook account but dont want to lose your memories and friends.

Nice step from FB- they are taking user privacy and empowerment more seriously and at 500 Million users can afford to be a bit more generous.

Using Facebook Analytics (Updated)

People sceptical of any analytical value of Facebook should see the nice embedded analytics, which is a close rival and even more to Google Analytics for websites. It has recently been updated as well.

It is right there on the button called Insights on left margin of your Facebook Page

Like for the Facebook Page

http://facebook.com/Decisionstats

You can also use Export Data function to run customized analytical and statistical testing on your Corporate Page.

Older View———————————————————————————-

see screenshot of Demographics of 213 Decisionstats fans on Facebook ( FB doesnot allow individual views but only aggregate views for Privacy Reasons)

fb

Creating Online Communities


Sometime back I had asked the question- How much do you think would it be to have the top 100 bloggers on SAS language on the same page, in a manner that the RSS feeds get updated on their own. The answer is here-

Wordframe. I had covered this software before in comparison to Ning.com and they proved favorable.

This is a small startup, East Europe based and very hard working. They allegedly wanted to become open source and had plans to create third party applications when I checked with them in January but this may be on hold for a new product launch.

Would sas.com pay for 1000$ set up fee and 200$ monthly fee for getting the top 100 SAS bloggers on their sascommunity.org website.

Would oracle pay for 1000$ set up fee and 200$ monthly fee for getting the top 100 Oracle bloggers on a website sponsored by them.

How much would Aster Data pay for say 100 bloggers about Hadoop ( ahem- assuming there are 100 people who CAN blog about Hadoop- a bit like Einstein’s 5 people in the world can understand his theory of relativity).

Check this site out.

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