I really loved this simple, smart and yet elegant explanation of forecasting. even a high school quarterback could understand it, and maybe get a internship job building and running and re running code for Mars shot.
Despite my plea that you remain svelte in real life, I implore you to be naïve in business forecasting – and use a naïve forecasting model early and often. A naïve forecasting model is the most important model you will ever use in business forecasting.
and now the killer line
Purists may argue that the only true naïve forecast is the “no-change” forecast, meaning either a random walk (forecast = last known actual) or a seasonal random walk (e.g. forecast = actual from corresponding period last year). These are referred to as NF1 and NF2 in the Makridakis text (where NF = Naïve Forecast). In our 2006 SAS webseries Finding Flaws in Forecasting, an attendee asked “What about using a simple time series forecast with no intervention as the naïve forecast?” Is that allowed?
i did write a blog article on forecasting some time back, but back then I was a little blogger, with the website name being http://iwannacrib.com
great work in helping make forecasting easier to understand for people who have flower shops and dont have a bee, to help them with the forecasts, nor an geeky email list, not 4000$.
make it easier for the little guy to forecast his sales, so he cuts down on his supply chain inventory, lowering his carbon footprint.
Blog.sas.com take a bow, on labour day, helping workers with easy to understand models.
Mash Hash Smash
To all the Larries of the world
the Joes, the Jims, the Steves
A shout out, much respect, you have unfurled.
Mash
First create a mash, an aggregated stash
Cross Domain platforms , the blurring of silo edges,
Intra department rivalries have no place in Klaatus world
Create a mash-up , shut up and draw
Do not swallow your own FUD in AAker’s brand indentity trap
Cognitive Bias leads to agency conflict
Ignore the little guys who bond in dorms at your peril,
Statistically the young still have more time than the boomers
to adapt , to change, to nurture the trees that stood for 300 million years
Hash
Congratulations, you got some money
Enjoy the lunch, the San Fransisco strip pubs, attention
Working furiously as the launch date approaches
Dont leave your prototype when you schmooze
remember your hommies and bro
Nice people last nice products have faltered
Everyone hates pompous software marketing
Create a hash tag in your blog
make title tag both tweet optimized and web search crawl able
If you are good to the search engine
It being fair will reward you well
On the internet phonies don’t last except in bubbles
Smash
When the economy is down is a good time to hire top talent at negotiable rates
When the economy is up is a good time to move from naive sales forecast models
The ego of the CEO is less valuable than the death of an elephant
Elephants dont dance but peacocks do
Use Fear Doubt Uncertainty selectively
Karma revolves FUD PIE on your face
be generous to schools you didnt study in
The poor have a right to college in India and China
Your medicine costs 1/10 th in Asia
Outsource but dont betray your nation
Outsource everything except your pride
Enjoy the show, welcome to the ride
Outstandingly attractive scholarships are available for students willing to travel to Yorkshire. Thats where the Battle of Roses was fought by the British Royal Family.
Emphasis and spaces in email above are made by me.
Message from Dr Top i bell ow-
It is not New York but very old York, in the North of England.
The scholarships carry a tax-free stipend and financial assistance will be
given for travel expenses to and from York. Accommodation for successful
students is available on the University of York Campus.