Using Google Adwords to target Vic Gundotra and Matt Cutts stochastically

Over the Christmas break, I created a Google Adwords campaign using the $100 credit generously given by Google. I did it using my alumni id, even though I have a perfectly normal gmail id. I guess if Google allows me to use the credit on any account- well I will take it. and so a free experiment was borne.

But whom to target -with Google- but Google itself. It seemed logical

So I created a campaign for the names of prominent Googlers  (from a list of Google + at https://plus.google.com/103399926392582289066/posts/LX4g7577DqD ) and limited the ad location to Mountain View, California.

NULL HYPOTHESIS- People who are googled a lot from within the office are either popular or just checking themselves.

Since Google’s privacy policy is great, has been now shown billions of times, well I guess what’s a little ad targetting between brother geeks. Right?

My ad was-

Hire Ajay Ohri
He is
Awesome
linkedin.com/in/ajayohri 

or see screenshot below.

Here are the results-88 clicks and 43000 impressions (and 83$ of Google’s own money)

clearly Vic Gundotra is googled a lot within Mountain View, California. Does He Google himself.

so is Matt Cutts. Does HE Google himself or does he get elves to help him.

to my disappointment not many people clicked my LI offer, I am still blogging

and there were few clicks on Marissa Myers. Why Google her when she is right down the corridor.

The null hypothesis is thus rejected. Also most clicks were from display and not from search.

I need to do something better to do with Christmas break this year. I still got a credit of 16$ left.

 

Christmas Gift- Discounts for Readers to Conferences in 2012

Here are some conferences you can attend in 2012 , and get a straight 15% off –

Just see this-

the 2012 events, please use the following code for your readers to get 15% off of the 2 Day and Combo passes:   AJAYBP12

http://www.textanalyticsworld.com/sanfrancisco/2012 for Text Analytics World San Francisco
http://www.predictiveanalyticsworld.com/sanfrancisco/2012 for Predictive Analytics World SF
http://www.predictiveanalyticsworld.com/toronto/2012 for Predictive Analytics World Toronto
http://www.predictiveanalyticsworld.com/chicago/2012 for Predictive Analytics World Chicago

use the following code for your readers to get 15% off of the 2 Day and Combo passes: AJAYBP12use the following code for your readers to get 15% off of the 2 Day and Combo passes: AJAYBP12use the following code for your readers to get 15% off of the 2 Day and Combo passes: AJAYBP12use the following code for your readers to get 15% off of the 2 Day and Combo passes: AJAYBP12

Color

once in a blue moon
you may experience a black day
out of the blue
your plans and your blueprint will falter

your blue blood is no longer a guarantee
for continued red carpets and
being born to the purple no cure
to never feeling blue

you may blanche,turn pale, show a yellow liver,
you may be caught in an area so grey,
your face grows red in surprise,
your friends declare you a white elephant,
your friendship terminated without a pink slip,
a black sheep, with the balance sheet in red

wait till it snows
for white Christmas to come
for the white lies to fade
soon spring will be here
greener pastures, still waters beckon
to a world of color not just black and white.

Merry Christmas and Season’s Greetings

 

 

 

 

 

 

 

 

 

 

 

 

Merry Christmas

Merry Christmas and Season's Greetings

 

 

 

 

 

 

 

 

 

 

 

 

Merry Christmas

Collateral

10 9 09 Bearman Cartoon Obama Nobel Peace Prize
Image by Bearman2007 via Flickr

It has always surprised me- how my American friends who passionately support the First Amendment kind of always oppose the Second Amendment and vice versa. Being a non American- I would always take the Fifth.

An earlier Wikileak video of killing two Reuters Employees-and I am not sure who is right- American govt for restricting access to federal employees or Chinese govt for restricting access to Nobel peace  prize.

or all the Govts of the world for all the cables they write. and all the journalists for all the stories they tell.

Merry Christmas anyways.

from Wikiquotes of another Indian.

http://en.wikiquote.org/wiki/Mohandas_Karamchand_Gandhi

Facts we would always place before our readers, whether they are palatable or not, and it is by placing them constantly before the public in their nakedness that the misunderstanding between the two communities in South Africa can be removed.

In this instance of the fire-arms, the Asiatic has been most improperly bracketed with the native. The British Indian does not need any such restrictions as are imposed by the Bill on the natives regarding the carrying of fire-arms. The prominent race can remain so by preventing the native from arming himself. Is there a slightest vestige of justification for so preventing the British Indian?

  • Comments on a court case in The Indian Opinion (25 March 1905)
  • Had we adopted non-violence as the weapon of the strong, because we realised that it was more effective than any other weapon, in fact the mightiest force in the world, we would have made use of its full potency and not have discarded it as soon as the fight against the British was over or we were in a position to wield conventional weapons. But as I have already said, we adopted it out of our helplessness. If we had the atom bomb, we would have used it against the British.
    • Speech (16 June 1947) as the official date for Indian independence approached (15 August 1947) , as quoted in Mahatma Gandhi : The Last Phase (1958) by Pyarelal, p. 326. The last sentence of this statement has sometimes been quoted as if it was being made as an affirmation of extreme hostility to the British, rather than as part of an affirmation of the strength of non-violence, and the ultimate weakness of those who needlessly resort to violence if it is within their power.
  • One of the objects of a newspaper is to understand popular feeling and to give expression to it; another is to arouse among the people certain desirable sentiments; and the third is fearlessly to expose popular defects
  • The non-violent state will be an ordered anarchy. That State is the best governed which is governed the least.

[http://www.youtube.com/watch?v=5rXPrfnU3G0&feature=player_embedded]

Amazon goes HPC and GPU: Dirk E to revise his R HPC book

Looking south above Interstate 80, the Eastsho...
Image via Wikipedia

Amazon just did a cluster Christmas present for us tech geek lizards- before Google could out doogle them with end of the Betas (cough- its on NDA)

Clusters used by Academic Departments now have a great chance to reduce cost without downsizing- but only if the CIO gets the email.

While Professor Goodnight of SAS / North Carolina University is still playing time sharing versus mind sharing games with analytical birdies – his 70 mill server farm set in Feb last is about to get ready

( I heard they got public subsidies for environment- but thats historic for SAS– taking public things private -right Prof as SAS itself began as a publicly funded project. and that was in the 1960s and they didnt even have no lobbyists as well. )

In realted R news, Dirk E has been thinking of a R HPC book without paying attention to Amazon but would now have to include Amazon

(he has been thinking of writing that book for 5 years, but hey he’s got a day job, consulting gigs with revo, photo ops at Google, a blog, packages to maintain without binaries, Dirk E we await thy book with bated holes.

Whos Dirk E – well http://dirk.eddelbuettel.com/ is like the Terminator of R project (in terms of unpronounceable surnames)

Back to the cause du jeure-

 

From http://aws.amazon.com/ec2/hpc-applications/ but minus corporate buzz words.

 

Unique to Cluster Compute and Cluster GPU instances is the ability to group them into clusters of instances for use with HPC

applications. This is particularly valuable for those applications that rely on protocols like Message Passing Interface (MPI) for tightly coupled inter-node communication.

Cluster Compute and Cluster GPU instances function just like other Amazon EC2 instances but also offer the following features for optimal performance with HPC applications:

  • When run as a cluster of instances, they provide low latency, full bisection 10 Gbps bandwidth between instances. Cluster sizes up through and above 128 instances are supported.
  • Cluster Compute and Cluster GPU instances include the specific processor architecture in their definition to allow developers to tune their applications by compiling applications for that specific processor architecture in order to achieve optimal performance.

The Cluster Compute instance family currently contains a single instance type, the Cluster Compute Quadruple Extra Large with the following specifications:

23 GB of memory
33.5 EC2 Compute Units (2 x Intel Xeon X5570, quad-core “Nehalem” architecture)
1690 GB of instance storage
64-bit platform
I/O Performance: Very High (10 Gigabit Ethernet)
API name: cc1.4xlarge

The Cluster GPU instance family currently contains a single instance type, the Cluster GPU Quadruple Extra Large with the following specifications:

22 GB of memory
33.5 EC2 Compute Units (2 x Intel Xeon X5570, quad-core “Nehalem” architecture)
2 x NVIDIA Tesla “Fermi” M2050 GPUs
1690 GB of instance storage
64-bit platform
I/O Performance: Very High (10 Gigabit Ethernet)
API name: cg1.4xlarge

.

Sign Up for Amazon EC2