3 years ago, in a mock article I speculated what happened if Microsoft followed Google, and gave away Windows/Office for free while showing you ads. Basically whats the value of a single customer for 3-4 years worth of ads.
https://decisionstats.com/2008/02/02/ballmer-yahoo-googles-boo-hoo-2/
Well it seems like Windows 7, and Microsoft Word have made a quiet move to showing ads OUT of the browser and into the desktop program.
See screnshot on Windows 7, when even a simple Rich text document shows an ad for slidefest/powerpoint.
That would be something- ads based on your desktop not just your browser!
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