The iconic newspaper New York Times, flagpole for progressive, liberal and communist thinkers (depending on where you stand) is under attack again.
It is under attack from the stupidity of its old school old fashioned presses, who believe cutting thousands of trees every year to make loss making newspapers is better than just putting the News on a Kindle, on an iPhone, on an RSS feed. Apparently online advertising is a difficult topic for the Pulitzer prize winning newspaper to master which has Nobel writers in its hallowed mustachioed and sometimes dowdy columnists.
If the NYT just shut down its paper division and shift to a paperless world, it would save lots of money, and earn lot more money from the online world. They can ask their own technology columnists and strategists if this is possible- and ask Google for help. Google with it’s Al Gore links, environmental standing and hunger for more and better online advertising can definitely team up (but for those anti trust worries alas)
So here is a Facebook cause- Save the NYTimes. You can join up here –
http://apps.facebook.com/causes/170855/8347178
It has 37 members already and I created it some time back in December 2008. If you love newspapers and want the NYT to shape up, then join up.
DECISION STATS 