An innovate way to showcase collateral thanks to Oracle Open World.
The Post Event has an easily searchable archive with downloadable files and partner collateral.
See this-
http://myexpospace.com/oracle2009/vcr2009/vcr.cfm?search=advance
An even better site is their streaming site post event-( which is better than an HTML website —isnt it)
http://ondemandpreview.vportal.net/
However the website-http://myexpospace.com/ which has enabled Oracle to do this Post Event Content Management seems to be in a closed beta (as they update their websites)
Post event content management helps in getting out the word to people who were unable to see it, and the analytics from site visitor behavior can help you gauge viewer interest. I personally also like the concept of Virtual Conferences as well – as they can be done much more frequently than they are currently are-
Like the Cloud Slam event I was invited to speak earlier ( and missed because of time zone differences !)
https://decisionstats.wordpress.com/2009/04/10/cloud-nine/
and https://decisionstats.wordpress.com/2009/03/12/here-comes-the-cloud-slam/
DECISION STATS 