Talking on Social Media And Social Media Analytics

Over the past seven years, words written by me have hit millions of views. Here is a short talk I gave recently in a workshop at Hauz Khas Village recently

 

Teaching Blogging and Social Media Analytics

I am holding a workshop near my residence in Hauz Khas Village, Delhi, India

It is to teach Marketing via Internet, Branding via Blogging and other fun stuff to make money while having fun on the internet.

Here is the event

https://www.facebook.com/events/1399437753708150/

A 2 hour Workshop on Web Analytics and Social Media Analytics
By Ajay Ohri, Founder of DecisionStats and a Technology expert with two published books and blogs with lakhs of views.
10th April 2015, Friday
Venue: Hauz Khas Village

Learn Blogging
Spread your credentials to the entire world by Blogging! It becomes easy for professionals to prove their worth by showing their knowledge through their blog. A good blog earns money too. It definitely acts as your launching pad in the world.

Build Effective Profiles
93% of recruiters review social profiles of candidates while recruiting. Learn how to build awesome profiles on LinkedIn.

Web Analytics (Google Analytics) – Measure your traffic in websites. Improve your web traffic through organic Search Engine Optimization and Search Engine Marketing (Adwords).

What’s More?
Learn how to Run Marketing Campaigns on Twitter & Facebook Pages Facebook can help make and succeed businesses through it’s marketing features.Use Twitter hashtags and campaigns for promoting your product.
Step into a world of unlimited possibilities by a digital analyst training.

Entry fee: Rs 100 per person (Student I card) Rs 200 (normal)

Register :http://bit.ly/decisionstats
Contact: Sonam Tuteja – 9999659616 decisionstats2015@gmail.com

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using R for Cricket Analysis #rstats

New Zealand just made it to their first ever world cup final ( yes it is cricket) and they made it with a thrilling six ( like a home run) for the last ball. Congrats to New Zealand .Of course R was created in New Zealand too and Hadley Wickham is from New Zealand

I recently installed the rvest package from https://github.com/hadley/rvest and its now on CRAN as well

 

rvest helps you scrape information from web pages. It is designed to work with magrittr to make it easy to express common web scraping tasks, inspired by libraries like beautiful soup.

library(rvest)
lego_movie <- html("http://www.imdb.com/title/tt1490017/")

rating <- lego_movie %>% 
  html_nodes("strong span") %>%
  html_text() %>%
  as.numeric()
rating
#> [1] 7.9

cast <- lego_movie %>%
  html_nodes("#titleCast .itemprop span") %>%
  html_text()
cast
#>  [1] "Will Arnett"     "Elizabeth Banks" "Craig Berry"    
#>  [4] "Alison Brie"     "David Burrows"   "Anthony Daniels"
#>  [7] "Charlie Day"     "Amanda Farinos"  "Keith Ferguson" 
#> [10] "Will Ferrell"    "Will Forte"      "Dave Franco"    
#> [13] "Morgan Freeman"  "Todd Hansen"     "Jonah Hill"

poster <- lego_movie %>%
  html_nodes("#img_primary img") %>%
  html_attr("src")
poster
#> [1] "http://ia.media-imdb.com/images/M/MV5BMTg4MDk1ODExN15BMl5BanBnXkFtZTgwNzIyNjg3MDE@._V1_SX214_AL_.jpg"

The most important functions in rvest are:

  • Create an html document from a url, a file on disk or a string containing html with html().
  • Select parts of a document using css selectors: html_nodes(doc, "table td") (or if you’ve a glutton for punishment, use xpath selectors with html_nodes(doc, xpath = "//table//td")). If you haven’t heard of selectorgadget, make sure to read vignette("selectorgadget") to learn about it.
  • Extract components with html_tag() (the name of the tag), html_text() (all text inside the tag), html_attr() (contents of a single attribute) and html_attrs() (all attributes).
  • (You can also use rvest with XML files: parse with xml(), then extract components using xml_node(), xml_attr(), xml_attrs(), xml_text() and xml_tag().)
  • Parse tables into data frames with html_table().
  • Extract, modify and submit forms with html_form(), set_values() and submit_form().
  • Detect and repair encoding problems with guess_encoding() and repair_encoding().
  • Navigate around a website as if you’re in a browser with html_session(), jump_to(), follow_link(), back(), forward(), submit_form() and so on. (This is still a work in progress, so I’d love your feedback.)

 

While Hadley Wickham seems busy with reading excel files ( see https://github.com/hadley/readxl) maybe using rvest can help in more sports analysis now!

https://decisionstats.com/2013/04/25/using-r-for-cricket-analysis-rstats-ipl/

Meanwhile I am searching for equivalent of readHTMLtable

Turing Connection

  • I was born 23 years to the day Alan Turing died (gasps).
  • 23 is a number that is considered magical in (older) hacker circles. http://en.wikipedia.org/wiki/23_enigma
  • I donot believe in magic though I loved Harry P. I was disappointed at the lack of diversity in Hogwarts. No brown wizards?
  • I write on cryptography sometimes when I am bored https://decisionstats.com/2013/12/14/play-color-cipher-and-visual-cryptography/ However I dont have the time , money or Christopher(ine) in my life to pursue it more.
  • I am hopeless in calculus though. I almost always need to visualize something ( sometimes with my eyes closed). Hence my focus on Graphical User (Interfaces).
  • Sometimes I slur my speech
  • I did long distance running during my army cadet days in NDA. I hated it though

AND

  • I think I really like this guy to win an Oscar and will forgive the insults to Gary Oldman over the years

Benedict-Cumberbatch-Alan-Turing

 

Movie Review – Imitation Game

This is a brilliant movie by the talented Benedict Cumberbatch playing the genius Alan Turing and his war time adventures. It is also a tribute to the  injustice served by gay people  by then notions of British Justice and is a dramatized version of the actual true story of the pioneers of cryptology. Alas, their legacy is now in the hands of the GCHQ and NSA to establish digital tyranny and an empire in cyber-space.

Knowing Mr Turing ‘s standards , the world suffered when he was cut down in his prime by pressures brought by official governmental machinery after they had used him through for their own ends.

Watch it and admire the father of Computer Science.

Denial of Freedom to Laugh

What is common between somebody hacking a movie studio to stop the release of a critical movie and somebody killing some cartoonists in Paris. Both are examples of terrorism (one digital, the other physical)

Both deny your freedom to laugh at silly stuff.

This is the same reason I deplore denial of service attacks on websites that are critical to your ideas ( with the possible exception of paedophiles). Terror recruiting websites should be monitored by analytics not shut down by attacks.

The difference between the good guys and the bad guys is not just the reasons they do nasty stuff, it is also in their methods.

The internet needs more freedom not more regulation. Attempts to do so shall just cause activists to create technology that bypass future web anaytics in a more damaging way that current Tor projects do.

Creation of browsers that have both bit torrents and tor embedded by default could be one such example.Screenshot from 2015-01-16 20:08:49