Recently KXEN, the data mining and modeling automation company which has also pioneered social network analytics software came in for a bit of customer love in a data mining survey.
As per the site
KXEN’s next generation automated data mining software is a strategic solution for 90% of user organizations and has won their support and praise in a new customer satisfaction survey, the findings of which are revealed today.
Of almost 2,000 users polled 90% of those responding said the company’s advanced analytics software was strategic to their activity, 87% were highly or very highly satisfied and 85% agreed the software had met or exceeded all of their expectations. The results underscore KXEN’s growing importance in a market traditionally dominated by more costly, harder to use first generation offerings.
KXEN’s analytic software was also highly rated for its simple, clear interface with all respondents agreeing that KXEN solutions were easy to use, and 90% stating its new graphical front end had brought yet more usability benefits. Confirming these findings, users responding included sales, marketing and other line of business staff as well as specialist analysts, data miners, academics and statisticians.
Turning to the results of using KXEN’s software, 98% of all those responding stated it had improved their overall business with the same number agreeing it had speeded up their data modeling activities. 96% said KXEN had increased the value of predictive analytics in their companies.
Of course there are numerous surveys (including probably the best is from KD Nuggets) and I am trying to find the raw data and samples for this survey as I write. But it is a promising step up for a company I have admired since 2004, when I first tested it, and as late as last year I was building online models with it. Predictably Roger Hadaad whom we interviewed in January 2009 was all praise for his team and its splendid product. Well Done, guys take a bow- it is about time ! A great example of a company that builds innovative analytics quitely without getting into any tangles with open source or business intellgence sentiments.
Ajay- I am a consultant to KXEN for Social Networks Analysis.